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Ergosign's task was redesigning Linde's global online presence and centralizing the company's content management. To this end, the multifaceted requirements of Linde MH's network of retailers had to be considered, along with the design guidelines of both the parent company and the different countries. The solution was a flexible CMS building block system for retailers and partners worldwide. As well as the platform's conception, UX design, and technical implementation, Ergosign has taken over general website maintenance, technical support, editor support, and constant ongoing development of the company's online presence.",{"type":17,"content":5304},[5305],{"type":20,"attrs":5306,"content":5307},{"textAlign":22},[5308,5310,5314],{"text":5309,"type":26},"Ergosign designed the ",{"text":5311,"type":26,"marks":5312},"global website ",[5313],{"type":316},{"text":5315,"type":26},"for Linde Material Handling.",{"id":5208,"alt":5209,"name":41,"focus":41,"title":41,"source":528,"filename":5210,"copyright":528,"fieldtype":43,"meta_data":5317,"is_external_url":45},{},"Relaunch with Digital Experience Platform for Linde Material Handling GmbH",[1907,1280,5320],"67d7f1da-8654-4859-a82b-58b6cc4a2b30",[],[1283],[],{"type":17,"content":5325},[5326],{"type":20,"attrs":5327,"content":5328},{"textAlign":22},[5329,5330],{"text":4204,"type":26},{"text":3317,"type":26,"marks":5331},[5332],{"type":316},"linde","en/website-2026/projects/linde",[],"2a20eacf-5ff4-4118-9ff0-3cea6f509252","2023-11-10T15:10:00.000Z",[],"website-2026/projekte/linde",[5341,5343],{"path":5342,"name":22,"lang":817,"published":22},"website-2026/projects/linde",{"path":5339,"name":22,"lang":824,"published":22},[],[],{"type":17,"content":5347},[5348],{"type":20,"attrs":5349,"content":5350},{"textAlign":22},[5351,5352],{"text":1292,"type":26},{"text":1294,"type":26,"marks":5353},[5354],{"type":316},{"type":17,"content":5356},[5357],{"type":20,"attrs":5358,"content":5359},{"textAlign":22},[5360,5361],{"text":4204,"type":26},{"text":3317,"type":26,"marks":5362},[5363],{"type":316},"globus-redesign","en/website-2026/projects/globus-redesign",-110,[],"deec1a69-beeb-46a8-998d-413efd064394",[],"website-2026/projekte/globus-redesign",[5372,5374],{"path":5373,"name":22,"lang":817,"published":22},"website-2026/projects/globus-redesign",{"path":5370,"name":22,"lang":824,"published":22},{"name":5376,"created_at":5377,"published_at":916,"updated_at":5378,"id":5379,"uuid":3325,"content":5380,"slug":5376,"full_slug":5741,"sort_by_date":22,"position":5742,"tag_list":5743,"is_startpage":45,"parent_id":1308,"meta_data":22,"group_id":5744,"first_published_at":5337,"release_id":22,"lang":817,"path":5745,"alternates":5746,"default_full_slug":5747,"translated_slugs":5748,"_stopResolving":68},"gardena","2025-12-11T11:02:32.046Z","2026-05-19T11:38:18.179Z",121902498020876,{"seo":5381,"_uid":5384,"body":5385,"hero":5552,"logo":5573,"awards":5578,"company":5529,"website":5503,"industry":5579,"services":5636,"component":1248,"pageIntro":5686,"teaserImg":5725,"teaserTitle":5727,"relatedContent":5728,"searchKeywords":41,"teaserDescription":41,"relatedCaseStudies":5729,"showRelatedContent":45,"additionalIndustries":5730,"relatedContentAmount":1284,"additionalInformation":5731,"relatedContentHeadline":4645,"relatedCaseStudiesHeadline":5732},{"title":5382,"description":5383},"Digital product advisor for more sustainability","Learn how Ergosign developed an intuitive product advisor for Gardena that not only promotes purchasing decisions, but also saves water.","dede5000-760a-450c-b403-98bcbb0dff3b",[5386,5409,5453,5514],{"id":41,"_uid":5387,"content":5388,"headline":5398,"component":1273},"7b74fa91-d391-4ca0-b589-ef14573f5296",[5389],{"_uid":5390,"text":5391,"headline":41,"component":346},"c7dc0921-62c8-4205-84c5-316be43931c7",{"type":17,"content":5392},[5393],{"type":20,"attrs":5394,"content":5395},{"textAlign":22},[5396],{"text":5397,"type":26},"GARDENA already had a pre-existing online advisor for the Micro-Drip System. Customers had to complete a short questionnaire before a suitable starter set was recommended. But, this solution did not allow for individual adjustments. However, the existing solution served as the basis and was further developed and optimized by Ergosign. Our goal was to create a digital product advisor that recommends customers a Micro-Drip-System, that precisely fits their needs with just a few questions.",{"type":17,"content":5399},[5400],{"type":20,"attrs":5401,"content":5402},{"textAlign":22},[5403,5405],{"text":5404,"type":26},"Combining the ",{"text":5406,"type":26,"marks":5407},"Best from Two Worlds",[5408],{"type":316},{"_uid":5410,"intro":5411,"content":5427,"component":385},"330f8b80-62df-4679-b77c-def967239ef0",[5412],{"cta":5413,"_uid":5414,"text":5415,"headline":5418,"component":319},[],"556e8b1c-f22a-4372-a8b2-f2b80b2751ec",{"type":17,"content":5416},[5417],{"type":20},{"type":17,"content":5419},[5420],{"type":20,"attrs":5421,"content":5422},{"textAlign":22},[5423],{"text":5424,"type":26,"marks":5425},"Reducing Complexity",[5426],{"type":316},[5428,5445],{"id":41,"_uid":5429,"content":5430,"component":384},"4402ef9c-575c-4c4a-86de-dd229538d821",[5431],{"_uid":5432,"text":5433,"headline":3253,"component":346},"92468cff-5290-4b4e-8d7f-b69cffe151bc",{"type":17,"content":5434},[5435,5440],{"type":20,"attrs":5436,"content":5437},{"textAlign":22},[5438],{"text":5439,"type":26},"With the Micro-Drip System, customers have countless options for customizing the automatic irrigation system to their garden thanks to many different components. This large number of components can be overwhelming — so support in selecting the right parts is required, which is where the new digital product advisor comes in. After answering just a few questions, users receive a shopping list with the ideal products.",{"type":20,"attrs":5441,"content":5442},{"textAlign":22},[5443],{"text":5444,"type":26},"Therefore, our most important task was to reduce the complexity of planning the automatic irrigation system for customers and still recommend an individual micro-drip system. For our team, this meant translating the complexity in the backend, due to numerous detailed and nested decision paths, into an understandable, visually appealing UI. 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This not only makes it easier to get started with the complex topic but also promotes the purchase decision, as digital advice reduces uncertainty on the customer side. This delights customers and is good for the environment. Because the more customers decide in favor of the Micro-Drip System by using the intuitive configurator, the more plants will be watered optimally —saving up to 70 percent of water.",{"type":20,"attrs":5493,"content":5494},{"textAlign":22},[5495],{"text":5496,"type":26},"We approached the design and development of the digital product advisor with a \"mobile-first\" focus because it would support customers where they need it most: directly at the point of sale. To ensure this, there is a QR code on the shelves of the Micro-Drip System in the DIY store, which customers - but also on-site consultants - can use to access the configurator. 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